NSAC Meta Quest 2 Campaign
The Ask: Create a campaign targeted towards college students (18-24-year-olds) who do not perceive Meta Quest 2 as an essential product for their college experience.
Our Objectives:
1) Prove that the Meta Quest 2 headset is the best product on the market for college students looking to explore VR for the first time.
2) Increase the number of college students interacting with Meta Quest 2 and in doing so, reshape their perception of how Meta Quest 2 fits into their daily life.
3) Demonstrate how Meta Quest 2 assists in the process of discovering new perspectives and establishing new connections.
Awards & Recognitions:
CLIENT: META | 2021 - 2022
Qualified as a National Finalist for the first time in 9 years.
Placed fifth in Nationals and was awarded AAF District 10 Jeanie Ruedy Best Presentation Team Award.